Ministry/Department : Ministry of Education
Aim: To enhance interaction & promote mutual understanding between people of different states/UTs through the concept of state/UT pairing.
Ek Bharat Shreshtha Bharat
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Ek Bharat Shreshtha Bharat was announced on the occasion of the 140th birth anniversary of Sardar Vallabhbhai Patel on 31st October (Ekta Divas), 2015.
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Through this innovative measure, the knowledge of the culture, traditions and practices of different states & UTs will lead to an enhanced understanding and bonding between the states, thereby strengthening the unity and integrity of India.
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For example, Andhra Pradesh is paired with Punjab. During this period, people from Punjab would attempt to learn keywords in Telugu and Andhra would hold food festivals offering Punjabi dishes among others.