- Prime Minister Narendra Modi asked the private sector to invest more in contract farming, raw material-sourcing and creating agri-linkages.
- He also pointed out that there are huge opportunities for global super-market chains considering India as a major outsourcing hub.
- Besides, he suggested that aerated drinks manufacturers consider blending 5% fruit juice in their products, and said such a procedure has major potential since fruit-juice based drinks are an intrinsic part of Indian food habits.
- In addition, he pitched for a venture based on ‘nutrition-rich and climate-smart crops’ to boost production and supply of India’s coarse grains and millets that ‘not only have high nutritional value, but can also withstand adverse agro-climatic conditions’.
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